Anywhere from 6 to 10 million kids a year get head lice. That’s one of the reasons why the U.S. Federal Trade Commission made three large producers of head lice treatment shampoos change their false advertising claims. They claimed that their shampoos eliminated head lice 100% of the time. They don’t. To get the facts about head lice treatments or to report outbreaks, treatment failures, or adverse reactions to treatments, contact The National Pediculosis Association, P.O. Box 610189, Newton, MA 02161; 800-446-4672; 781-449-6487; Fax: 781-449-8129; {www.headlice.org}.